Introduction
As a freelance web development partner for small to medium-sized businesses, it’s important to consistently publish high-quality content that resonates with your target audience. Creating a content calendar can help you stay organised and ensure that you’re producing a variety of informative and engaging content. In this post, we’ll provide an example of a content calendar for Johnson Stanley Limited for April 2023, with three posts per day, one business post, one general social post, and one service provision post.
Example Content Calendar April 2023
Day | Business Post | General Social Post | Service Provision Post |
---|---|---|---|
1 | Top web development trends for 2023 | Fun fact Friday: Did you know… | Website design and development |
4 | How to improve website speed and performance | Motivational Monday: Keep pushing forward | Website security and backup solutions |
5 | The importance of responsive web design | Tuesday tip: Quick and easy website updates | Custom software development |
6 | The power of email marketing | Wednesday wisdom: Inspirational quote | Mobile app development |
8 | How to choose the right web hosting provider | Fun fact Friday: Did you know… | Search engine optimisation (SEO) |
9 | Creating a brand identity for your website | Saturday shoutout: Supporting local business | Website maintenance and support |
11 | How to create a website that converts | Motivational Monday: Keep pushing forward | Social media integration |
12 | Tips for creating engaging content | Tuesday tip: Quick and easy website updates | Website audit and analysis |
13 | The importance of website accessibility | Wednesday wisdom: Inspirational quote | Content management system (CMS) development |
14 | Celebrating Earth Day | Throwback Thursday: Share a #TBT photo | Graphic design and branding services |
15 | How to measure website success | Fun fact Friday: Did you know… | API integration |
16 | The benefits of website personalisation | Saturday shoutout: Supporting local business | Web portal development |
18 | The power of social media marketing | Motivational Monday: Keep pushing forward | Website speed optimisation |
19 | The benefits of blogging for your business | Tuesday tip: Quick and easy website updates | Website backup and disaster recovery solutions |
20 | Creating effective call-to-actions | Wednesday wisdom: Inspirational quote | UI/UX design and optimisation |
21 | National Small Business Week | Throwback Thursday: Share a #TBT photo | Website localisation and translation services |
22 | Behind the scenes: Meet our team | Fun fact Friday: Did you know… | Website customisation and integration services |
23 | Share your favorite website design inspirations | Saturday shoutout: Supporting local business | Progressive web app (PWA) development |
25 | How to make your website stand out | Motivational Monday: Keep pushing forward | Website hosting and maintenance |
26 | What to look for in a web hosting provider | Tuesday tip: Quick and easy website updates | E-commerce website development |
27 | National Tell a Story Day | Wednesday wisdom: Inspirational quote | Website redesign and optimisation |
28 | The importance of website speed for e-commerce | Throwback Thursday: Share a #TBT photo | Custom web application |
Our Services
As a freelance web development partner for small to medium-sized businesses, Johnson Stanley Limited understands the importance of having a comprehensive content marketing strategy. We also understand that not every business has the time or resources to create a content calendar from scratch.
That’s why we offer a content calendar solution specifically designed for small businesses. Our team can help you plan and execute a content marketing strategy that aligns with your business goals and resonates with your target audience.
Whether you need a content calendar for a month with three posts per day, or a longer timeframe with fewer posts per week, we can tailor our services to meet your specific needs. With our expertise in web development and content marketing, we can help you create a successful content marketing strategy that drives traffic to your site and increases engagement with your brand.
If you’re interested in learning more about our content calendar solution, please get in touch with us today via the contact form below. We would be happy to discuss how we can help take your content marketing to the next level.
The Tools We Use and Would Recommend
At Johnson Stanley Limited, we believe in using the right tools to streamline our content creation and management process. As a freelance web development partner for small to medium-sized businesses, we use a variety of software programs to manage and develop our content.
For blog post creation, we rely on WordPress and Divi. WordPress is a popular content management system that allows us to create, publish, and manage blog content in an efficient and user-friendly way. Divi is a versatile and easy-to-use WordPress theme that helps us create visually appealing and engaging blog posts.
To create and edit images for our blog posts, we use Canva. Canva is a graphic design platform that offers a range of pre-made templates and tools to create professional-looking images without the need for advanced design skills.
For video production, we use Create Studio Pro. This software allows us to create high-quality and engaging animated videos to accompany our blog content.
Finally, we use Promorepublic for scheduling our posts. This social media management platform enables us to schedule and publish content across multiple social media platforms, including Facebook, Twitter, and Instagram.
By utilising these tools, we are able to produce high-quality and engaging content efficiently and effectively. We believe that using the right software programs can save time and resources, while also improving the overall quality of our content.
Conclusion
As a freelance web development partner for small to medium-sized businesses, we understand that time is a precious commodity for business owners. That’s why we’ve designed our content calendar to be adaptable to different schedules and time constraints.
For businesses with more availability, our content calendar for April 2023 features three posts per day, including one business post, one general social post, and one service provision post. This approach allows for a more frequent and consistent content publication schedule, which can improve your website’s SEO and drive more traffic to your site.
However, we recognise that some businesses may have less time to commit to their content production. In this case, the same content calendar could be stretched out over a longer period, such as three months with three posts per week. This approach still allows for consistent content publication while accommodating for a smaller time commitment.
Regardless of the schedule, the key is to create high-quality content that resonates with your target audience and aligns with your business goals. With our comprehensive content calendar, businesses can have a roadmap to guide their content creation and ensure they are consistently publishing engaging and informative content.
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